OLIFANTS KLOOF OLIVE OIL + SOUTH AFRICA
Located near Cape Town in South Africa’s Little Karoo, Olifants Kloof is a specialty olive grower and food product developer. As a family-run business, their commitment is to an artisanal way of growing, harvesting and crop development.
THE DESIGN PROJECT
Our assignment was to create a brand identity and packaging for Olifants Kloof olive farm. A design concept evolved from a mythical brand story that claimed olive-picking elephants mysteriously descended upon the farm, in the early hours of the morning.
BRAND LAUNCH = BRAND IDENTITY + BRANDING + PACKAGING + ILLUSTRATION